Job Description

Duties & Responsibilities:

• Market Research & Analysis:
  • Conduct market research to identify target audiences, understand customer preferences for meat products, and analyze industry trends.
  • Analyze sales data and reports to evaluate the effectiveness of marketing campaigns and identify areas for improvement.
• Marketing Strategy & Development:
  • Develop and implement comprehensive marketing strategies to promote our slaughterhouse's brand, products, and commitment to quality and ethical practices.
  • Create compelling marketing materials, such as brochures, website content, social media posts, and potentially video content.
  • Manage and oversee marketing budgets effectively.
• Sales & Promotion:
  • Coordinate and participate in trade shows, farmers' markets, or other promotional events to generate leads and sales.
  • Develop and manage promotional campaigns (including digital marketing strategies) to increase brand awareness, product sales, and customer engagement.
  • Build and maintain relationships with potential and existing customers, including butchers, retailers, and distributors.
  • Focus on achieving sales target.
• Others:

• Maintain and enhance the working environment with all staff community.
• Maintain and nurture SOP’s of company at all level.
• Other responsibilities assigned by Supervisor

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